Everything we do is for the love of dogs. For us, dogs aren’t just our job, they’re our life. From dogs in our offices to volunteering and Feeding Brighter Futures, we’re passionate about pets. Our philosophy is to provide leading-edge nutrition that’s affordable for everyone. And with over 80 years of experience making pet food, we’re proud of our products. Our dedication goes into every product we make, and we work hard to develop great quality, nutritious products that’ll help keep dogs of all breeds and ages happy and healthy.
Every dog deserves a loving home. That’s why our goal is for all dogs around the world to have loving homes by 2030. To help support this mission, we’ll be donating over 3 million meals* to rescue centres (ADCH members) across the UK over the next 12 months to help ensure shelter dogs are getting the nutritious food they need. We’ve also partnered with ADCH** and its members, to deliver a support programme to shelters across the UK to help tackle the barriers to pet adoption and help equip shelters and owners with the resources they require to ensure all pets are wanted and cared for.
*In partnership with Whiskas & Pedigree. Meals provided July 2021 – July 2022. One meal equivalent to 239 calories of Pedigree Dog Complete Dry with Chicken and Vegetable, based on the average size dog of 14.8kg and 3 meals a day.
**To find out more information on our partnership with ADCH, registered charity no: 1180574, please visit www. adch.org.uk
